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BTLookSmart, a joint venture between search targeted marketing specialist LookSmart and UK telecomms group BT plc, has announced the signing of new online advertising deals with leading high street brands and online retailers.

Companies such as high street chain Marks & Spencer and online gift site Buyagift have signed up with BTLookSmart in a bid to drive Internet traffic to their sites this Christmas.

BTLookSmart's services include Performance Listings and Featured Listings.

No financial details have been released.

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